DMWData can provide a variety of Database Marketing Solutions. Our process consists of obtaining information of your organizational needs and goals and then targeting your solution.

Solutions include:

Net_CRM – Our proprietary transactional database tools with a secure web-based interface (for query, reporting and segmentation) SQL with a front end query, reporting and segmentation tool suite

DMWData’s Database Marketing Solutions Methodology.
The 3 axioms that encapsulate our philosophical approach to building a marketing database also drive the resulting methodology in 3 distinct areas of focus…

A marketing database is only as good as the data it contains.
Data Prep: DMWData believes its role as a strategic partner is not only to build and deploy a viable system but also to ensure that the data used to communicate with customers and prospects is as accurate as possible. To this end, an extensive amount of effort will go into cleaning, auditing, standardizing, validating and correcting every piece of data that is to be loaded into the database.

A marketing database should be designed entirely around the business it supports.
Infrastructure: We employ a consultative approach to the design, development and integration of all system and process components using state-of-the-art technologies. Everything is developed within the context of the unique business dynamics of each client.

A marketing database should be readily assessable and easy to use.
Tools: A suite of database access tools facilitates desktop database marketing and simplifies end-user interaction with the marketing database.